Massage: A Career at Your Fingertips (Massage)
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Consumer Rating: 
By: Martin Ashley
Format: Paperback
From: Enterprise Publishing
Pub. Date: August 2005
From: Enterprise Publishing
Pub. Date: August 2005
Product Details:
Catalog: Book
Release Date: 2005-09-28
Media: Paperback
Number Of Pages: 300
Ean: 9780964466258
Isbn: 0964466252
Catalog: Book
Release Date: 2005-09-28
Media: Paperback
Number Of Pages: 300
Ean: 9780964466258
Isbn: 0964466252
ABOUT THE BOOK
EDITORIAL REVIEW
How to open and market a massage practice, retain clients, and handle the financial and legal aspects of the business are just a few of the topics covered in this comprehensive guide to a career in massage therapy. Addressing the practical day-to-day as well as the formal components of running a business, this guide provides candid, grounded advice from 50 massage practitioners. Beginning with an overview of the profession, this handbook offers a thorough orientation to the business with specific advice on ethics, professional associations, governmental regulations, licensing laws and zoning requirements, insurance coverage, and sources for equipment and training. How to professionally handle clients who seek sexual massage or are survivors of abuse, the challenges unique to male massage professionals, and the politics of massage are also addressed.
USER REVIEWS
"This is a great book. For anyone going into the massage business, this is a wonderful tool. I rented this from our library first, loved it and bought it for my own library. Massage is a very tricky business. You become a therapist because of your love of people and your desire to help, but not people have good motives. This book teaches you how to protect yourself. It also helps with legal matters, opening a shop, decorating, schools, self care, and so much more. This is a great reference book to keep on hand for when things come up, and they will in the massage business."
~ Written on 2007-12-26
~ Written on 2007-12-26
"The author really misses the real issues that a massage therapist are faced with on a daily basis because he is a lawyer trying to sell books on massage careers.
While most of what he does say is true, there is much more to starting and building a successful massage career and since he has never done it ( he did go to massage school but from what I know this guy is a lawyer and has never had a full time career), this book is really lacking in addressing the real issues such as the low pay rates, career struggles, high rates of burnout in the profession and other things."
~ Written on 2006-12-04
While most of what he does say is true, there is much more to starting and building a successful massage career and since he has never done it ( he did go to massage school but from what I know this guy is a lawyer and has never had a full time career), this book is really lacking in addressing the real issues such as the low pay rates, career struggles, high rates of burnout in the profession and other things."
~ Written on 2006-12-04
"i purchaced this book because it is required for my upcoming intro to massage class. it arrived yesterday and i decided to 'flip through it'. i finished it this afternoon. once i started reading it, i couldn't put it down. it answered most of my basic questions about the industry, aliviated some of my fears, and left me feeling confident that i have chosen the right career path for me.
it has a wealth of resources, from choosing a school, to massage supply companies, recomended readings, magazines, articles from other massage therapists, managing finances, building your clientel and so on.
i think it is a great book for anyone considering the field. it is honest, detailed, well written and easy to understand."
~ Written on 2006-01-23
it has a wealth of resources, from choosing a school, to massage supply companies, recomended readings, magazines, articles from other massage therapists, managing finances, building your clientel and so on.
i think it is a great book for anyone considering the field. it is honest, detailed, well written and easy to understand."
~ Written on 2006-01-23
"I'm about ready to finish up my licensure, and this book has given me some great insight into what to expect and on how to avoid what would have been common mistakes. Only for the beginner though. I think more experienced practicioners would either already know most of what is in this book or could find what they don't know elsewhere. On the whole, a Great introduction to the massage profession."
~ Written on 2002-03-12
~ Written on 2002-03-12
"Much like a computer manual, this is a book that could be rewritten twice a year and still stay 3 months behind. As much as the Massage Therapy community and profession change on an almost daily basis, it would be almost impossible to mass produce any kind of book (short of a magazine) and keep it cutting edge.
The book DOES still have plenty of things to make it well worth the price, and it's all in one volume. There is only one mag that has proven itself to be worth reading and it (MASSAGE) will cover about 3/4 of the info contained herein in about a year.
The chapter on MONEY MANAGEMENT gives the same excellent advice that my Grandfather gave me 20 years ago when it comes to smart investments of time and money. It's certainly as useful today as it was then. If you're planning on going it alone in the business, I strongly suggest you at least borrow a friend's copy and read that chapter.
There is also a great chapter on marketing on a budget. There are those that say that a good Massage Therapist doesn't need to advertise, and in-as-much as many Therapists work alone, they are correct. I have 12 Therapists in 2 offices, 3 clinics and 3 hospitals. . . I do a small amount of marketing simply to educate the general public (and the medical community) on what's available; this book made that an easy thing. We also advertise our seminars (we do about a dozen free infant massage classes and roughly the same number of stress management courses a year) and this chapter helped me save some money there.
There is also some plain, common sense kinda' stuff that you just need to hear from more than one person before you believe it. I won't ruin the book by spilling it here, but there really is a lot of good material in this tome! If you don't know someone with this book, buy it or wait for the next edition to come out- It's really due!
There's a reason that this book (slightly outdated as it may be) is regularly used in Massage schools across the country."
~ Written on 2000-12-09
The book DOES still have plenty of things to make it well worth the price, and it's all in one volume. There is only one mag that has proven itself to be worth reading and it (MASSAGE) will cover about 3/4 of the info contained herein in about a year.
The chapter on MONEY MANAGEMENT gives the same excellent advice that my Grandfather gave me 20 years ago when it comes to smart investments of time and money. It's certainly as useful today as it was then. If you're planning on going it alone in the business, I strongly suggest you at least borrow a friend's copy and read that chapter.
There is also a great chapter on marketing on a budget. There are those that say that a good Massage Therapist doesn't need to advertise, and in-as-much as many Therapists work alone, they are correct. I have 12 Therapists in 2 offices, 3 clinics and 3 hospitals. . . I do a small amount of marketing simply to educate the general public (and the medical community) on what's available; this book made that an easy thing. We also advertise our seminars (we do about a dozen free infant massage classes and roughly the same number of stress management courses a year) and this chapter helped me save some money there.
There is also some plain, common sense kinda' stuff that you just need to hear from more than one person before you believe it. I won't ruin the book by spilling it here, but there really is a lot of good material in this tome! If you don't know someone with this book, buy it or wait for the next edition to come out- It's really due!
There's a reason that this book (slightly outdated as it may be) is regularly used in Massage schools across the country."
~ Written on 2000-12-09